Innovation has been a key ingredient in Canon’s success throughout history. As a testament to Canon’s leading market positions and innovative technology, there are numerous awards and acknowledgements that Canon has received from various third parties. Canon U.S.A was ranked #1 in the office copier product category in Brandweek’s Annual Customer Loyalty Survey for the seventh consecutive year for 2007. Canon was named to Fortune Magazine’s list of Global Admired Companies in 2007 and has received countless awards from industry analysts such as BERTL, Better Buys for Business, Buyers Laboratory, Inc., and Industry Analysts.
Canon has also consistently ranked among the Top Fiv e U.S. Patent Holders for the past 12 years. In 2007, Canon ranked third in the world for receiving patents in the private sector from the U.S. patents and Trademark Office, with 1,987 patents awarded. Canon’s R&D spending proves their commitment to staying #1. Canon consistently devotes approximately 8% of its net sales to R&D investment each year, far exceeding such spending of key competitors by a ratio of 2:1, increasing 19% from prior year.
This Here's Canon Country
A global optical-products and imaging company, Canon has been refining its expertise and expanding its product lines for decades. The company is a household name for desktop printers and digital cameras, but also a leader in office imaging products, earning almost a third of its total revenue in this category. Canon's imageRUNNER line of digital copiers has quietly revolutionized the way everyday business tasks are run, making the most out of your document imaging needs. Canon has been ranked as the "Ideal" brand among those surveyed - meeting customers' needs, values and brand perceptions to reaffirm their longstanding market leadership. Furthermore, Canon has consistently been the nation's number-one brand leader, occupying 24.1% of the overall monochrome market share and 21.8% of the overall monochrome and color copier market share for 2007.
